*, *::before, *::after { margin: 0; padding: 0; box-sizing: border-box; }

:root {
  --bg: #ffffff;
  --soft: #f4f4f5;
  --ink: #111111;
  --muted: #8a8a8a;
  --line: #ebebeb;
  --pad: clamp(20px, 5vw, 80px);
  --max: 1120px;
  --ease: cubic-bezier(0.16, 1, 0.3, 1);
  --r: 20px;
  --display: "Instrument Serif", Georgia, serif;
}

html { scroll-behavior: smooth; }
body {
  background: var(--bg);
  color: var(--ink);
  font-family: "Plus Jakarta Sans", sans-serif;
  font-size: 16px;
  line-height: 1.6;
  font-weight: 400;
  -webkit-font-smoothing: antialiased;
}
img { max-width: 100%; display: block; }
button, input, textarea { font: inherit; color: inherit; }
a { color: inherit; }
::selection { background: var(--ink); color: #fff; }
:focus-visible { outline: 1px solid var(--ink); outline-offset: 3px; }
body.menu-open { overflow: hidden; }

.skip { position: absolute; left: -999px; }
.skip:focus { left: 12px; top: 12px; z-index: 100; background: var(--ink); color: #fff; padding: 8px 12px; }

.wrap { max-width: var(--max); margin: 0 auto; }
.muted { color: var(--muted); }
.kicker {
  font-size: 0.72rem;
  letter-spacing: 0.14em;
  text-transform: uppercase;
  font-weight: 600;
  color: var(--muted);
}

h1 {
  font-family: var(--display);
  font-weight: 400;
  letter-spacing: -0.03em;
  line-height: 1.08;
}
h2 {
  font-family: "Plus Jakarta Sans", sans-serif;
  font-weight: 800;
  font-size: clamp(1.85rem, 3.2vw, 2.45rem);
  letter-spacing: -0.04em;
  line-height: 1.05;
}
h3 { font-weight: 700; letter-spacing: -0.04em; line-height: 1.05; }

/* NAV */
.nav {
  position: sticky;
  top: 0;
  z-index: 40;
  display: grid;
  grid-template-columns: 1fr auto 1fr;
  align-items: center;
  height: 72px;
  padding: 0 var(--pad);
  background: rgba(255,255,255,0.86);
  backdrop-filter: blur(16px);
  overflow: hidden;
}
.nav.is-stuck { border-bottom: 1px solid var(--line); height: 64px; }
.nav-progress {
  position: absolute;
  left: 0;
  bottom: 0;
  height: 2px;
  width: 100%;
  background: var(--ink);
  transform: scaleX(0);
  transform-origin: left center;
  opacity: 0;
  pointer-events: none;
  z-index: 5;
}
.nav.has-progress .nav-progress { opacity: 1; }
.nav.has-progress { border-bottom-color: transparent; }
.sprite { position: absolute; width: 0; height: 0; overflow: hidden; }
.ico {
  width: 16px;
  height: 16px;
  display: inline-block;
  flex-shrink: 0;
}
.icon-wrap {
  width: 40px;
  height: 40px;
  border-radius: 12px;
  background: #fff;
  display: grid;
  place-items: center;
  margin-bottom: 16px;
  box-shadow: 0 0 0 1px var(--line);
}
.icon-wrap .ico { width: 18px; height: 18px; }
.logo {
  font-weight: 700;
  letter-spacing: 0.16em;
  font-size: 0.82rem;
  text-decoration: none;
  display: inline-flex;
  align-items: center;
  gap: 8px;
}
.logo .ico { width: 20px; height: 20px; }
.nav-links {
  position: relative;
  display: flex;
  align-items: center;
  gap: 2px;
}
.nav-thumb {
  position: absolute;
  top: 50%;
  left: 0;
  height: 34px;
  margin-top: -17px;
  border-radius: 999px;
  background: var(--ink);
  width: 0;
  transform: translateX(0);
  transition: transform .45s var(--ease), width .45s var(--ease);
  pointer-events: none;
  z-index: 0;
}
.nav-links a {
  position: relative;
  z-index: 1;
  text-decoration: none;
  font-size: 0.86rem;
  font-weight: 500;
  color: #555;
  padding: 8px 14px;
  border-radius: 999px;
  transition: color .3s;
}
.nav-links a:hover { color: var(--ink); }
.nav-links a.is-on { color: #fff; }
.nav-cta {
  justify-self: end;
  text-decoration: none;
  font-size: 0.86rem;
  font-weight: 600;
  display: inline-flex;
  align-items: center;
  gap: 6px;
}
.arrow { display: inline-block; transition: transform .25s var(--ease); }
.nav-cta:hover span, a:hover .arrow, button:hover .arrow { transform: translateX(4px); }
.nav-toggle {
  display: none;
  justify-self: end;
  background: none;
  border: 0;
  cursor: pointer;
  width: 36px;
  height: 36px;
  place-items: center;
}
.nav-toggle .ico { width: 20px; height: 20px; }
.nav-toggle .ico-close { display: none; }
body.menu-open .nav-toggle .ico-menu { display: none; }
body.menu-open .nav-toggle .ico-close { display: block; }
.menu {
  position: fixed;
  inset: 72px 0 0 0;
  z-index: 35;
  background: rgba(255, 255, 255, 0.98);
  display: flex;
  flex-direction: column;
  justify-content: flex-start;
  gap: 0;
  padding: 8px 20px 32px;
  opacity: 0;
  visibility: hidden;
  pointer-events: none;
  transform: translateY(-8px);
  transition: opacity .25s var(--ease), transform .25s var(--ease), visibility .25s;
}
.menu.is-open {
  opacity: 1;
  visibility: visible;
  pointer-events: auto;
  transform: none;
}
.menu a {
  text-decoration: none;
  font-size: 1.15rem;
  font-weight: 600;
  letter-spacing: -0.03em;
  display: flex;
  align-items: center;
  justify-content: space-between;
  gap: 10px;
  padding: 16px 2px;
  border-bottom: 1px solid var(--line);
}
.menu-cta {
  margin-top: 22px;
  border: 1px solid var(--ink) !important;
  border-radius: 999px;
  justify-content: center !important;
  padding: 14px 18px !important;
  font-size: 0.95rem !important;
}
.menu-sub {
  border: 0 !important;
  justify-content: center !important;
  font-size: 0.9rem !important;
  font-weight: 500 !important;
  color: var(--muted);
  padding-top: 14px !important;
}

/* HERO */
.hero {
  display: grid;
  grid-template-columns: minmax(0, 1.15fr) minmax(240px, 0.85fr);
  gap: clamp(32px, 6vw, 80px);
  align-items: center;
  max-width: var(--max);
  margin: 0 auto;
  padding: 28px var(--pad) 64px;
  min-height: auto;
}
.hero-copy { max-width: 34rem; }
.hello { color: var(--muted); font-weight: 500; margin-bottom: 8px; }
.hero h1 {
  font-family: Fraunces, "Times New Roman", serif;
  font-optical-sizing: auto;
  font-weight: 700;
  font-size: clamp(4.2rem, 10vw, 7.2rem);
  line-height: 0.88;
  letter-spacing: -0.035em;
}
.role {
  margin-top: 14px;
  font-size: 0.78rem;
  letter-spacing: 0.16em;
  text-transform: uppercase;
  font-weight: 600;
  color: var(--muted);
}
.lede { max-width: 32rem; margin-top: 18px; color: #555; }
.actions { display: flex; flex-wrap: wrap; gap: 12px; margin-top: 28px; }
.btn {
  display: inline-flex;
  align-items: center;
  gap: 8px;
  text-decoration: none;
  border: 1px solid #d8d8d8;
  border-radius: 999px;
  padding: 11px 18px;
  font-size: 0.88rem;
  font-weight: 600;
  background: #fff;
}
.btn:hover { border-color: var(--ink); }
.btn.solid { background: var(--ink); color: #fff; border-color: var(--ink); cursor: pointer; }
.avail-line { margin-top: 20px; font-size: 0.82rem; color: var(--muted); display: inline-flex; align-items: center; gap: 8px; }
.hero-meta {
  list-style: none;
  display: flex;
  flex-wrap: wrap;
  gap: 10px 18px;
  margin-top: 16px;
  font-size: 0.78rem;
  font-weight: 600;
  color: var(--muted);
}
.hero-meta li { display: inline-flex; align-items: center; gap: 6px; }
.hero-socials {
  display: flex;
  gap: 10px;
  margin-top: 18px;
}
.hero-socials a {
  width: 36px;
  height: 36px;
  border: 1px solid var(--line);
  border-radius: 50%;
  display: grid;
  place-items: center;
  text-decoration: none;
}
.hero-socials a:hover { border-color: var(--ink); }
.hero-visual {
  justify-self: end;
  width: min(340px, 100%);
}
.orb {
  width: 100%;
  aspect-ratio: 1;
  border-radius: 50%;
  overflow: hidden;
  background: #ececec;
  box-shadow: 0 0 0 12px #f3f3f3;
}
.orb img {
  width: 100%;
  height: 100%;
  object-fit: cover;
  object-position: center 10%;
  filter: grayscale(1) contrast(1.05);
}

/* SECTIONS */
.section { padding: 72px var(--pad); }
.section .intro { max-width: 38rem; margin-top: 16px; }
.sec-head {
  display: flex;
  justify-content: space-between;
  align-items: baseline;
  gap: 16px;
  margin-bottom: 28px;
}
.sec-lead {
  font-size: clamp(1.6rem, 3vw, 2.1rem);
  font-weight: 700;
  letter-spacing: -0.04em;
  margin: -8px 0 28px;
}
.text-link { text-decoration: none; font-size: 0.88rem; font-weight: 600; display: inline-flex; align-items: center; gap: 6px; }

.work-head {
  display: grid;
  grid-template-columns: 1fr 1fr;
  gap: clamp(20px, 4vw, 64px);
  align-items: end;
  margin-bottom: 40px;
}
.work-head h2 { margin-top: 8px; }
.work-head .muted { max-width: 34rem; }
.work-card {
  display: grid;
  background: var(--soft);
  border: 0;
  border-radius: var(--r);
  padding: 14px;
  text-align: left;
  width: 100%;
  color: inherit;
  text-decoration: none;
}
.work-grid {
  display: grid;
  grid-template-columns: repeat(3, 1fr);
  gap: 18px;
  margin-top: 0;
}
.work-card { align-content: start; }
.work-copy { padding: 8px 8px 10px; display: flex; flex-direction: column; min-height: 0; }
.work-copy h3 { font-size: clamp(1.25rem, 2vw, 1.7rem); margin: 8px 0 10px; }
.work-copy .card-desc { font-size: 0.95rem; color: #555; line-height: 1.55; margin-bottom: 12px; }
.work-copy .meta { font-size: 0.8rem; letter-spacing: 0.04em; color: var(--muted); margin-bottom: 16px; }
.work-copy .text-link { margin-top: auto; }
.shot { overflow: hidden; border-radius: 14px; aspect-ratio: 16 / 10; background: #e8e8e8; }
.shot img { width: 100%; height: 100%; object-fit: contain; object-position: top center; transition: transform .6s var(--ease); }
.work-card:hover img { transform: scale(1.03); }

.svc-grid {
  display: grid;
  grid-template-columns: repeat(3, 1fr);
  gap: 16px;
}
.svc {
  background: var(--soft);
  border-radius: var(--r);
  padding: 26px 24px;
}
.svc .icon-wrap { background: #fff; }
.svc h3 { font-size: 1.05rem; margin-bottom: 8px; }
.svc p { color: var(--muted); font-size: 0.92rem; }
.svc ul { list-style: none; margin-top: 16px; }
.svc li { font-size: 0.86rem; padding: 7px 0; border-top: 1px solid #e8e8e8; }
.also { margin-top: 22px; font-size: 0.92rem; }
.svc-grid { margin-top: 8px; }

.approach-top {
  display: grid;
  grid-template-columns: 1fr 1fr;
  gap: clamp(24px, 5vw, 72px);
  align-items: end;
}
.approach-top h2 { margin-top: 10px; max-width: 12em; }
.approach-top .muted { max-width: 36rem; }
.signature {
  margin: 48px 0 0;
  padding: 28px 0;
  border-top: 1px solid var(--ink);
  border-bottom: 1px solid var(--ink);
  font-family: var(--display);
  font-size: clamp(1.8rem, 3.6vw, 2.8rem);
  font-weight: 400;
  letter-spacing: -0.03em;
  line-height: 1.15;
}
.points {
  display: grid;
  grid-template-columns: repeat(3, 1fr);
  gap: 28px 32px;
  margin-top: 40px;
}
.points article { padding-top: 0; border-top: 0; }
.points span {
  display: block;
  font-size: 0.75rem;
  font-weight: 700;
  color: var(--muted);
  margin-bottom: 12px;
}
.points h3 { font-size: 1.08rem; margin-bottom: 8px; }
.points p { color: var(--muted); font-size: 0.92rem; }

.who-list {
  list-style: none;
  display: flex;
  flex-wrap: wrap;
  gap: 10px;
  margin-top: 32px;
}
.who-list li {
  border: 1px solid var(--line);
  border-radius: 999px;
  padding: 10px 16px;
  font-size: 0.88rem;
  font-weight: 600;
}

.sequence {
  list-style: none;
  display: flex;
  flex-wrap: wrap;
  gap: 8px 0;
  margin-top: 40px;
  padding-top: 24px;
  border-top: 1px solid var(--line);
}
.sequence li {
  font-weight: 600;
  letter-spacing: -0.03em;
  display: flex;
  align-items: center;
}
.sequence li:not(:last-child)::after {
  content: "→";
  margin: 0 14px;
  color: var(--muted);
  font-weight: 400;
}

.split {
  display: grid;
  grid-template-columns: 1fr 1fr;
  gap: clamp(24px, 5vw, 64px);
  align-items: start;
}

.skill-row {
  display: flex;
  flex-wrap: wrap;
  gap: 8px;
  list-style: none;
  margin-top: 20px;
}
.skill-row li {
  background: var(--soft);
  border-radius: 999px;
  padding: 6px 12px;
  font-size: 0.8rem;
  font-weight: 600;
}

.call-points {
  display: grid;
  grid-template-columns: repeat(3, 1fr);
  gap: 18px;
  margin-top: 36px;
}
.call-points article { padding-top: 16px; border-top: 1px solid var(--ink); }
.call-points h3 { font-size: 1.02rem; margin-bottom: 8px; }
.call-points p { color: var(--muted); font-size: 0.92rem; }

.faq { margin-top: 40px; max-width: 720px; }
.faq details { border-top: 1px solid var(--line); padding: 16px 0; }
.faq details:last-child { border-bottom: 1px solid var(--line); }
.faq summary {
  cursor: pointer;
  font-weight: 600;
  list-style: none;
  display: flex;
  justify-content: space-between;
  align-items: center;
  gap: 16px;
}
.faq summary::-webkit-details-marker { display: none; }
.faq-ico {
  width: 18px;
  height: 18px;
  flex-shrink: 0;
  transition: transform .25s var(--ease);
}
.faq details[open] .faq-ico { transform: rotate(45deg); }
.faq details p { margin-top: 10px; color: var(--muted); }

.trust {
  display: grid;
  grid-template-columns: 0.7fr 1.3fr;
  gap: 32px;
  align-items: start;
}
.trust-line {
  margin-top: 12px;
  font-size: clamp(1.4rem, 2.6vw, 1.9rem);
  font-weight: 700;
  letter-spacing: -0.035em;
  line-height: 1.2;
}
.quotes {
  display: grid;
  grid-template-columns: 1fr 1fr;
  gap: 18px;
  align-items: stretch;
}
.quote-card {
  background: var(--soft);
  border-radius: var(--r);
  padding: 32px 28px;
  display: flex;
  flex-direction: column;
}
.quote-card .cite { margin-top: auto; padding-top: 20px; }
.ico-quote { width: 28px; height: 28px; color: #cfcfcf; margin-bottom: 8px; }
.quote-card blockquote p {
  font-size: 0.98rem;
  font-weight: 500;
  letter-spacing: -0.01em;
  line-height: 1.65;
  color: #333;
}
.quote-card blockquote p + p { margin-top: 1em; }
.cite {
  margin-top: 20px;
  display: flex;
  align-items: center;
  gap: 12px;
  font-size: 0.88rem;
  font-weight: 600;
}
.cite img {
  width: 42px;
  height: 42px;
  border-radius: 50%;
  object-fit: cover;
  object-position: center 18%;
  flex-shrink: 0;
}
.cite p span { display: block; color: var(--muted); font-weight: 400; }
.cite-mark {
  width: 42px;
  height: 42px;
  border-radius: 50%;
  background: #fff;
  box-shadow: 0 0 0 1px var(--line);
  display: grid;
  place-items: center;
  font-size: 0.68rem;
  letter-spacing: 0.04em;
  flex-shrink: 0;
  color: var(--ink);
}

.steps {
  display: grid;
  grid-template-columns: repeat(4, 1fr);
  gap: 18px;
}
.steps article { padding-top: 8px; }
.steps .icon-wrap { background: var(--soft); }
.steps h3 { font-size: 1.05rem; margin-bottom: 8px; }
.steps p { color: var(--muted); font-size: 0.9rem; }

.facts { background: var(--soft); padding: 28px var(--pad); }
.facts-row {
  display: grid;
  grid-template-columns: repeat(4, 1fr);
  gap: 16px;
}
.facts p { font-size: 0.82rem; color: var(--muted); display: flex; align-items: flex-start; gap: 12px; }
.facts .icon-wrap { margin-bottom: 0; flex-shrink: 0; }
.facts strong { display: block; color: var(--ink); font-size: 1.05rem; margin-bottom: 4px; }

.about {
  display: grid;
  grid-template-columns: 220px 1fr;
  gap: 48px;
  align-items: center;
}
.about-photo {
  width: 220px;
  aspect-ratio: 1;
  border-radius: 50%;
  overflow: hidden;
  background: var(--soft);
}
.about img {
  width: 100%;
  height: 100%;
  object-fit: cover;
  object-position: center 12%;
  filter: grayscale(1) contrast(1.05);
}
.about h2 { margin: 8px 0 12px; }
.about .lede { margin-bottom: 12px; }

.contact { padding: 80px var(--pad) 96px; }
.contact-grid {
  display: grid;
  grid-template-columns: 0.9fr 1.1fr;
  gap: 40px;
  align-items: start;
}
.contact .btn { margin-top: 22px; }
.form-alt { font-size: 0.88rem; color: var(--muted); }
.form-alt a { font-weight: 600; }
.form-row { display: grid; grid-template-columns: 1fr 1fr; gap: 12px; }
.contact form { display: grid; gap: 12px; }
.contact input, .contact textarea {
  width: 100%;
  background: var(--soft);
  border: 0;
  border-radius: 12px;
  padding: 14px 16px;
}
.contact textarea { min-height: 120px; resize: vertical; }
.hp { position: absolute; left: -9999px; }
.thanks[hidden] { display: none; }
.thanks { background: var(--soft); border-radius: 12px; padding: 20px; }

footer {
  background: #0a0a0a;
  color: #f4f4f4;
  padding: 56px var(--pad) 24px;
}
.foot {
  display: grid;
  grid-template-columns: 1.4fr 1fr 1fr;
  gap: 32px;
  padding-bottom: 36px;
}
.foot .logo { color: #fff; }
.foot p { color: #8a8a8a; font-size: 0.86rem; margin: 8px 0 12px; }
.foot nav, .foot div { display: flex; flex-direction: column; gap: 8px; }
.foot a { text-decoration: none; color: #d8d8d8; font-size: 0.9rem; display: inline-flex; align-items: center; gap: 8px; }
.foot a:hover { color: #fff; }
.copy { border-top: 1px solid #222; padding-top: 18px; color: #6a6a6a; font-size: 0.8rem; }

.case {
  width: min(720px, calc(100vw - 28px));
  border: 0;
  padding: 0;
  background: #fff;
  border-radius: 16px;
}
.case::backdrop { background: rgba(10,10,10,0.45); }
.case-inner { padding: 36px 28px 28px; position: relative; }
.case-close {
  position: absolute;
  top: 14px;
  right: 16px;
  background: none;
  border: 0;
  cursor: pointer;
  font-weight: 600;
}
.case h3 { font-size: 1.6rem; margin: 8px 0 16px; }
.case h4 { font-size: 0.7rem; letter-spacing: 0.12em; text-transform: uppercase; color: var(--muted); margin: 16px 0 6px; }
.case p { color: #555; }
.case img { width: 100%; aspect-ratio: 16/9; object-fit: cover; object-position: top; border-radius: 12px; margin-bottom: 8px; }
.case-link { margin-top: 18px; }

.to-top {
  position: fixed;
  right: 22px;
  bottom: 22px;
  z-index: 32;
  width: 46px;
  height: 46px;
  border-radius: 50%;
  background: var(--ink);
  color: #fff;
  display: grid;
  place-items: center;
  text-decoration: none;
  opacity: 0;
  visibility: hidden;
  transform: translateY(8px);
  pointer-events: none;
  transition: opacity .25s var(--ease), transform .25s var(--ease), visibility .25s;
}
.to-top .ico { width: 18px; height: 18px; }
.to-top.is-on {
  opacity: 1;
  visibility: visible;
  transform: none;
  pointer-events: auto;
}
body.menu-open .to-top { opacity: 0; visibility: hidden; pointer-events: none; }

.reveal { opacity: 0; transform: translateY(12px); transition: opacity .6s var(--ease), transform .6s var(--ease); }
.reveal.on { opacity: 1; transform: none; }

@media (min-width: 768px) {
  .nav {
    position: fixed;
    top: 16px;
    left: 50%;
    transform: translateX(-50%);
    width: min(1100px, calc(100vw - 40px));
    height: 64px;
    padding: 0 18px 0 22px;
    border-radius: 999px;
    border: 1px solid rgba(17, 17, 17, 0.08);
    background: rgba(255, 255, 255, 0.78);
    box-shadow: 0 10px 36px rgba(10, 10, 10, 0.07);
  }
  .nav.is-stuck {
    height: 56px;
    border-bottom: 0;
    background: rgba(255, 255, 255, 0.92);
    box-shadow: 0 14px 40px rgba(10, 10, 10, 0.1);
  }
  .hero { padding-top: 118px; }
}
@media (min-width: 768px) and (max-width: 900px) {
  .nav-links a { font-size: 0.78rem; padding: 8px 10px; }
}
@media (max-width: 960px) {
  .work-grid, .work-head, .svc-grid, .trust, .steps, .facts-row, .about, .contact-grid, .foot, .form-row, .points, .call-points, .split, .approach-top, .quotes {
    grid-template-columns: 1fr;
  }
  .about-photo { width: 160px; }
}
@media (max-width: 767px) {
  .nav {
    grid-template-columns: 1fr auto;
    height: 64px;
    padding: 0 20px;
  }
  .nav.is-stuck { height: 64px; }
  .nav-links, .nav-cta { display: none; }
  .nav-toggle {
    display: grid;
    width: 42px;
    height: 42px;
    border: 1px solid var(--line);
    border-radius: 50%;
    background: #fff;
  }
  body.menu-open .nav { border-bottom: 1px solid var(--line); }
  .menu { inset: 64px 0 0 0; }
  .hero {
    grid-template-columns: 1fr;
    min-height: auto;
    padding-top: 20px;
    gap: 28px;
  }
  .hero-visual { justify-self: start; width: min(220px, 62%); }
}
@media (max-width: 640px) {
  .hero h1 { font-size: clamp(3.4rem, 18vw, 4.6rem); }
  .actions { flex-direction: column; align-items: flex-start; }
}
@media (prefers-reduced-motion: reduce) {
  html { scroll-behavior: auto; }
  .reveal { opacity: 1; transform: none; transition: none; }
  .shot img, .arrow, .nav-thumb, .to-top { transition: none; }
}